Who this page is for
This page is for licensed casino, slots and sportsbook operators — and their media teams — who need predictable install volume that converts into depositing players. It fits both established brands defending share in mature GEOs and new brands entering regulated or emerging markets.
Scale through owned inventory
Our ad network carries exclusive in-app, push and pop inventory that never appears on open exchanges. For casino and betting brands this means stable install volume at predictable CPI, with the ability to open or close GEOs in hours rather than weeks. Weekend peaks, tournament pushes and new market launches are planned with you in advance, so capacity is ready before the demand spike arrives.
Deposit-driven optimization
We optimize campaigns against registration and first-deposit events passed through your MMP. Sources that generate installs without deposits are cut automatically; sources that print depositors get scaled aggressively. Retention is where campaigns are won or lost after launch, so we monitor day-7 and day-30 player value per source — a source with cheap installs but dead players gets capped, while smaller sources with loyal players get scaled. CPA, hybrid and revenue share deals are all supported.
Creative at production speed
Slots, live casino and sportsbook each need a different creative angle, and those audiences overlap less than most teams assume — we keep separate creative lines for each. Our in-house studio produces localized statics, video and playable ads in continuous test batches, so winning combinations are found fast and fatigued creatives are replaced before performance drops. For sportsbook partners we pre-build creatives around the sporting calendar to catch peak intent.
From brief to scale
Launch follows our four-phase flow. Recon: offer audit, GEO selection and deposit-value modelling. Creative strike: slots, live-casino or sports angles produced and localized per GEO. Launch: test campaigns across in-app, push, pop and native placements. Scale: budgets follow first-deposit and player-value data, with fraud filters holding quality as volume grows.
Advertisers are responsible for complying with the laws and the advertising policies of the platforms in their target markets. Mobadly builds funnels and creatives to stay policy-safe in each GEO.